World-class Fractional COO Services for your small business
Unblock and scale faster when top-tier talent joins your team.

What Our Clients Say




Say NO to "Advisors"
We’ve been in your shoes — leading companies and paying big money for “advisors” who showed up with slides, checklists, and textbook strategies… then disappeared until the next meeting.
That’s why we built ScaleUpExec differently.
We’re not distant consultants — we’re embedded operators. We join your team, take ownership, and do the real work with you, side by side.
If you’re done with theory and ready for traction, let’s talk.
Clients We've Helped

Management Consulting:
Supply Chain, Procurement

Management Consulting:
Manufacturing, Logistics

Vegan Food Brand:
Product Launch, B2C Marketing, B2B Sales

Real Estate Investment:
Revenue Growth, Systems, Management
What is a Fractional Chief Operating Officer?
A Fractional Chief Operating Officer (COO) is a proven operations executive who joins your team part-time — without the cost or commitment of hiring a full-time COO.
Unlike a traditional full-time hire, a Fractional COO works a few focused hours each day, tackling your biggest operational challenges, driving growth, and installing systems that keep your business moving forward — all without the overhead of benefits or long-term contracts.
Fractional COOs are ideal for small businesses in the $1M–$20M revenue range that are ready to scale, stuck on a plateau, or losing ground because the founder is too deep in the weeds. They bring the expertise, accountability, and momentum you need — fast.
You will see the impact of an experienced fractional COO in less than a week of working with them.


Who You Will Work With
At ScaleUpExec, you’ll work directly with proven operators — not just advisors.
Our team is led by Ashish Gupta, an operations leader with:
- Two founder-level exits in e-commerce and tech, including one to a Fortune 500
- Senior leadership experience at Apple, managing a $2B/year operation
- A track record of helping 20+ businesses unlock double- and triple-digit growth
Ashish and his team bring real, sleeves-rolled-up execution. Every ScaleUpExec COO is among the top 1%:
- Founded and scaled businesses to 8- and 9-figure exits
- Operated at executive levels in startups and Fortune 500s alike
- Combined backgrounds in management consulting and hands-on operations
Our COOs have deep, practical experience across Tech, SaaS, Real Estate, CPG, E-commerce, Manufacturing, Medical Practices, Education, Services, Construction, and Retail — and they know how to build scalable systems that run without you.
If you want leadership that does the work, not just talks about it — you’re in the right place.
How a Fractional COO Helps Your Business Scale
A Fractional COO brings proven experience and hands-on execution to every part of your business. We help founder-led and small/medium businesses break through growth bottlenecks and scale with confidence.
Here’s what we have deep expertise tackling:

Revenue Increase:
- Build and execute winning B2C marketing plans
- Develop strong B2B sales teams and repeatable sales processes
- Launch and expand DTC and wholesale products
Operational Efficiency:
- Redesign processes to cut costs and reduce waste
- Optimize supply chain, manufacturing, and 3PL setups
- Improve vendor and procurement management
- Establish clear KPIs and dashboards to track what matters
Team & Leadership:
- Install an efficient, motivational company system, such as EOS (Entrepreneurial Operating System)
- Build a culture of accountability that runs without you
- Strengthen leadership so you can step back from daily tasks
- Design efficient hiring processes that attract top talent and save you time
Funding & Exits:
- Raising equity and debt capital
- Get your business ready for M&A or a smooth exit
See if ScaleUpExec is a Fit
Meet with our founder, Ashish Gupta. Whether there’s a fit or not, you’ll leave the call with actionable insight that you can apply to your business.
Ready to Scale Smarter?
Join the “Scaling Up” Inner Circle.
Get exclusive insights from top-tier COOs who’ve led $2B operations, scaled startups to exits, and transformed 20+ growing businesses.
Actionable growth strategies
Real-world case studies
Hands-on frameworks for revenue, team, and efficiency gains
No fluff. Just insights that move the needle.
Start Scaling now
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